Howdy! 🤘🏼
I’m Sef a hands-on creative with over a decade of experience building culturally aware campaigns across broadcast, digital, and social for brands including Hilton, Mr. Clean, Cascade, Swiffer, and Pampers.
Currently at Hilton Global Creative, I shape ideas from concept through production, collaborating across teams, talent, and disciplines to make work that connects with people, not just audiences.
Outside of work, I’m usually somewhere in the overlap of design, storytelling, and car culture, whether that’s building scale RC trucks, documenting automotive communities, or chasing ideas that feel tactile and real.
Let's make something great
you@ssefmahmoud.com
